How will David Jolly help me afford groceries in Florida?
David Jolly's plan addresses grocery affordability through utility cost relief, reducing the fixed housing costs that squeeze household budgets, and by ensuring working Floridians keep more of what they earn so they can afford the basics.
What the plan means for your food budget
Lower utility bills mean more for food
Capping investor-backed utility profit at the national average can lower monthly utility costs, freeing up money currently going to electric and gas bills.[1]
Reducing fixed housing costs
The state catastrophic fund and targeted property tax relief put hundreds of dollars per month back into household budgets.
Focus on the whole budget
When rent, insurance, and utilities take less, families have more left for groceries, medicine, and the basics.
The squeeze
About half of Americans cannot cover a one-thousand-dollar emergency expense from savings.[2] That number is a national average. In Florida, where insurance costs are among the highest in the country and rents have climbed sharply, the share of families living paycheck to paycheck is even higher.
Across Florida, people are choosing between groceries and other bills. Not because food prices alone broke the budget. Because the stack of fixed costs, rent, insurance, utilities, property tax, already consumed most of what they had.
Grocery prices have risen. So have gas prices. But those are the variable costs. Families can cut trips, buy store brands, skip restaurants. The fixed costs are what break you. Rent comes due. Insurance comes due. The electric bill comes due. And when those three take seventy percent of your paycheck, there is not much left for food.
The indirect path to grocery relief
A governor cannot set the price of milk. That is not how the economy works. But a governor can reduce the non-negotiable costs that crowd out everything else.
David Jolly's plan targets the fixed-cost stack. Florida's investor-backed utilities are authorized to earn a return on equity among the highest in the country. Florida Power and Light's authorized rate is ten point nine five percent, above the national average.[1] Bringing it down to the national norm, still a healthy return for the utility, puts money back in households every month.
The state catastrophic fund would separate hurricane coverage from the private insurance market, creating projected savings of sixty to seventy percent for homeowners and reducing costs for renters whose landlords pass insurance premiums through.[3] Targeted property tax relief for first-time buyers and working families would lower the monthly escrow burden.
None of these moves touch the price of groceries directly. But all of them free up money currently locked into fixed bills. When your electric bill drops forty dollars a month, when your insurance drops two hundred a month, when your property tax burden eases, that is money that can go toward feeding your family.
Lead with your heart, lead with your head
There is a moral case for affordability. No one working full time should have to choose between keeping the lights on and putting dinner on the table. That is the heart case. It is also true.
There is also an economic case. When half of Florida households are living on the edge, consumer spending weakens, small businesses lose customers, and the whole economy slows. Reducing the fixed-cost burden means families spend more locally. It means hospitality workers, teachers, retail employees, the people who make Florida run, can stay in the communities where they work.
Both arguments lead to the same place. Florida is gripped by an economic crisis that is making the basics unaffordable. Solving it requires reducing the overhead that crowds out everything else.
What this is not
This is not price controls on food. This is not government grocery subsidies. This is not a temporary rebate check that runs out next year.
This is structural relief. Lower utility costs every month. Lower insurance costs every year. Lower property tax burdens for working families and first-time buyers. These changes compound. The savings are permanent. And they give households breathing room to handle the costs government cannot control.
Frequently asked questions
Q. Why not just lower food prices directly?
A governor does not set the price of milk or bread. Those prices are set by national and global markets, commodity costs, supply chains, retail competition. What a governor can do is reduce the non-negotiable fixed costs that crowd out grocery spending. When rent, insurance, and utility bills take less of a household's income, families have more left over for food, medicine, and the other basics.
Q. How does lowering my utility bill help me buy groceries?
Your household budget is zero-sum. Every dollar that goes to the electric company is a dollar that cannot go toward groceries. Florida Power and Light is authorized to earn a return on equity of ten point nine five percent, among the highest in the country.[1] Capping that rate at the national average puts money back in your pocket every month, money you can spend on food, medicine, or whatever else your family needs.
Q. Will the state catastrophic fund really save me money on groceries?
The catastrophic fund is projected to reduce homeowner insurance costs by sixty to seventy percent by moving hurricane coverage out of the private market.[3] For a typical Florida homeowner paying thousands per year in insurance, that could mean hundreds of dollars per month back in the household budget. Renters benefit too when landlords pass savings through. Lower fixed housing costs mean more money left for groceries and other essentials.
Q. What if I rent, how does this help me?
Renters face the same utility bills homeowners do, so the utility profit cap helps directly. Renters also benefit indirectly when landlords see lower insurance and property tax costs, those savings can flow through to more stable rents. And the broader affordability plan includes scaling up workforce and affordable housing units based on income and proximity to work, which helps renters compete for housing they can actually afford.
Q. How soon would I see relief?
Different parts of the plan move on different timelines. The utility profit cap could begin flowing through to monthly bills within the first year or two through Public Service Commission rate cases. The catastrophic fund would take longer to implement, likely two to three years for full premium savings to reach homeowner bills. But once these structural changes are in place, the savings are permanent and compounding.
Q. Is this just kicking the can down the road?
No. Temporary rebate checks or one-time subsidies kick the can. Structural reform, capping utility profit permanently, removing hurricane coverage from the private market permanently, scaling affordable housing production, changes the underlying cost structure. These are not Band-Aids. They are fixes that compound over time and give families long-term breathing room.
Q. What about families who are already behind on bills?
About half of Americans cannot cover a one-thousand-dollar emergency expense from savings.[2] In Florida, where fixed housing costs are higher, that share is likely worse. Reducing the monthly burden on utilities, insurance, and property tax does not erase past-due balances, but it stops families from falling further behind. And it frees up cash flow for families to start catching up on what they owe.
Q. Why doesn't the legislature just do this now?
The current governor and legislature are ideologically opposed to using government tools to reduce costs for working families. They have not scaled workforce housing. They have not capped utility profit. They have not created a state catastrophic fund despite Florida's insurance crisis being the worst in the country. Leadership matters. A different governor means a different set of priorities.
Sources
- Central Florida Public Media, https://www.cfpublic.org/politics/2025-11-20/psc-oks-fpl-deal-that-increases-base-rate-in-parts-of-florida · 2025-11-20
- Bankrate Annual Emergency Savings Survey, https://www.bankrate.com/banking/savings/emergency-savings-report/ · 2025-01-01
- David Jolly, As Governor: Housing affordability (campaign video), https://davidjolly.com/videos/housing · 2026-05-21
Hard work should be enough
No one working full time should have to choose between keeping the lights on and feeding their family. Have a question for David? Visit the Town Hall and ask.